Tier 11
Ralph Burns is a long standing paid traffic expert and founder of Tier 11, an agency known for Facebook and Meta advertising, direct response strategy and ecommerce growth. His work has also reached a large audience through the Perpetual Traffic podcast, where paid media strategy, funnel economics and platform changes are discussed for marketers and business owners. His strength is combining agency execution with education. He stands out because he has helped make paid social advertising understandable as a business growth system rather than a set of isolated campaign tricks.