Analytics Demystified
Michele Kiss is a recognized digital analytics leader with deep experience in web, mobile, marketing analytics, reporting and data communication. As a senior partner at Analytics Demystified, she works with organizations on analysis, training, process and turning digital data into insight. Her strength is not only understanding analytics platforms, but helping people use data in a way that supports decisions. She is especially relevant for companies that need better dashboards, clearer presentations and stronger communication between analysts and stakeholders. Her work shows that insight has little value if it cannot be understood and acted on.