Foxwell Digital
Andrew Foxwell is one of the most respected paid social strategists in the Meta advertising community. Through Foxwell Digital and Foxwell Founders, he has influenced how agencies, freelancers and in house advertisers think about paid social strategy, attribution, creative, platform changes and business quality. His strength is sober, practical judgment. He is known for looking beyond surface level ROAS and asking whether campaigns actually support profit, customer acquisition and sustainable growth. That makes his work especially relevant in an era where Meta advertisers need to combine creative testing, measurement skepticism and commercial discipline.